Augmented reality (AR) was one of the most important additions in iOS 11. The iOS 12 device, which Apple will soon release, makes AR Quick Look available. This allows Apple users to view objects directly from Safari and visualize them in augmented reality, without having to install a separate application. To make 3D product information easily available for AR Quick Look in Magento webshops, ISAAC developed a Magento extension.
About AR Quick Look
Through the camera in smartphones, augmented reality adds digital objects to reality. It therefore seems as if an object, for example a piece of furniture, is actually in your own home. The possibilities of AR Quick Look are actually unlimited. For many companies it offers many opportunities to improve the customer experience in the e-commerce environment. Some advantages::
- Viewing products in 3D and augmented reality improves the customer experience. Especially for products which consumers like to see before they purchase, such as furniture, sanitary ware, cars and luxury products.
- With AR Quick Look, consumers can really see the product, wherever they are. The camera software in the smartphone identifies the environment and calibrates independently. This creates an optimal realistic result of the 3D product in AR.
- Because AR Quick Look is available to consumers in the browser of their smartphone, for companies to make product information available in 3D and AR, has direct business value.
In order to easily call upon 3D content, ISAAC developed an extension for the Magento platform. With this extension, a 3D-model of the product is called directly from the webshops own database or the database from external suppliers. All you need to achieve this is, is high-end 3D content of your products.
low treshold R in your webshop?
Apple will launch iOS 12 with AR Quick Look in the autumn of 2018. In order to be prepared for this and to offer your visitors an optimal experience from day one, we are happy to help you make product information suitable and successfully integrate it into your e-commerce environment. Do you want more information? Leave your details. Then we call you for an exploratory interview.